The Hefei “toilet†incident made the foamy filler inside the imperial toilet uncover its true face for the first time, and then its high-priced toilet selling point “acrylic†was also questioned. TOTO, Ina, Wrigley, Jiumu, Dongpeng and other domestic and foreign leading bathroom brands all Said: At present, there are still defects in acrylic toilets. This caused the imperial sanitary ware, which was in the final sprint stage of listing and listing, to fall into the cusp of public opinion.
The reporter found on the website of the People's Government of Jianyang City, Sichuan that Imperial Sanitary Ware Company has now entered the listing counseling period. In May 2011, it obtained the provincial government's approval of the company's property rights definition and successfully introduced a new strategic investor, Beijing Kunwu Jiuding Investment Company, More than 78 million funds will be drawn in stages to invest in the company's project construction. By communicating with the Sichuan Securities Regulatory Bureau and combining brokerage experience, after introducing new strategic investors, the company needs to run a full quarter to meet the strong conditions for listing, and is expected to report materials to the Securities Regulatory Commission in the fourth quarter.
It is understood that the direction of Imperial Sanitary Ware's proposed investment is "annual production of 360,000 units (sets) of acrylic sanitary ware capacity expansion project and expansion of marketing network." At such a critical time for listing, Emperor Sanitary Ware's proposed product "Acrylic Toilet" has encountered unprecedented doubts. Why is the inner core filled with foam? Is acrylic material suitable for making toilets? If there is a quality problem in the acrylic toilet of Imperial Sanitary Ware, there will be new problems in the financing of the stock offering, which will hinder the listing plan of Imperial Sanitary Ware.
Now the Imperial Sanitary Ware insists that there is no quality problem in the acrylic toilet, but industry insiders are skeptical about the technology of the acrylic toilet. Liu Yamin, Director of Marketing of the Ceramics Section of the Foshan Entry-Exit Inspection and Quarantine Bureau and the National Key Laboratory of Ceramic Testing said The feasibility of the toilet is relatively low, and there are still certain difficulties in molding technology. Cai Yong, general manager of sales of Nancy Sanitary Ware, another domestic manufacturer of acrylic toilets, said that there is no domestic industry standard for acrylic toilets, and companies can only operate through experience.
According to industry insiders, the current purchase price of acrylic boards is generally as high as 30,000 yuan per ton, which is almost the same as the price of copper. If the acrylic boards imported from Japan and the United States are used, the price will be higher. Whether the acrylic materials used in Imperial Sanitary Ware are all imported from Japan's Mitsubishi Corporation as it says is still to be verified.
At present, domestic and foreign major sanitary ware brands do not make acrylic toilets, but Imperial Sanitary Ware has declared in a high-profile way, "Promote and innovate acrylic sanitary ware to the extreme"? Did Emperor Sanitary Ware really master the advanced technology to overcome the problem of acrylic molding, or use the industry standard blank to wipe the side ball? Will Emperor Sanitary Ware's listing plan stop because this product is questioned? We expect Emperor Sanitary Ware to give strong scientific indicators to prove "innocence".
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